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CAT | Internet Marketing

Google+ launched over the summer as a rival to Facebook that offered more control over who sees what and increased privacy.  But they were lacking several features Facebook has and one of the biggest was business pages and group pages. Google+ has now launched the pages feature and businesses, groups, celebrities and the like can [...]

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Google’s caffeine update and then Google’s Panda update have paved the way for Google “freshness” updates.  Google has announced it has run a freshness update that will weed out fresh content. Apparently Google has determined which keywords require fresh content (known as QDF, Queries Deserves Freshness) so not all searches will be affected as heavily [...]

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Email newsletters are a great way to stay in touch with your current and past clients and customers. BUT, and it’s a big ‘but’, do your emails stand out when they receive them? Consider this, 107 trillion emails were sent in 2010.  89.1% of them spam (stats according to businessinsider.com).  It’s been estimated that the [...]

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Going into January 2009, I wasn’t 100% sure what to expect.  January is always a web design company’s busy season as companies and retailers have Christmas revenues and are ready to go with all those projects they had been putting off the last 3 months. From everything I’ve seen, business is definitely increasing.  Freelance sites [...]

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So many people who come to us for website designs are so focused on the overall design, the navigation and that it looks professional, so much so that they overlook their content.   Now don’t get me wrong, a professional, modern looking website is very important – for the first 10 seconds… to build consumer confidence [...]

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